BLOG

LEARN THE LATEST DIGITAL MEDIA AND OFFLINE MARKETING STRATEGIES. SUBSCRIBE TO MY BLOG AND GET REGULAR UPDATES AUTOMATICALLY!

Dentists: Here's How You Select The Right Marketing Team

Here’s something that is bound to show you good results:   For every marketing agency or individual you hire, ask them for a monthly report which details how their efforts helped increase your revenue.   Unfortunately, dentists are so busy working in their business (as opposed to Read More

How Your Front Desk Should Follow Up With Prospects

Sometimes, during the initial months of working with a new dental client, they say that the leads I am sending their way aren’t good.   Since I always have the numbers in front of me, I say “Doc, the leads are fine. Your front desk isn’t following up with them quickly”.   Your front desk ideally needs to call new leads back within 5 minutes - doing so drastically increases the chance of t Read More

Retargeting: A Simple Strategy To Become The #1 Dental Office In Town

97% of dental offices do not use retargeting. In fact, most dentists do not know what retargeting is.   I would go so far as to say that if you aren’t using retargeting, you will start seeing a considerable increase in monthly revenue once you put it into action.   Retargeting is another way of engaging your prospects and getting them to walk through the door.   Read More

Dentists – Here's How You Advertise Like The Big Boys

  In my opinion, you only have a stable practice when you are able to generate patients on demand.   What do I mean by this?   Simply put, your marketing campaigns should be comprehensive and should be showing consistent and predictable results.   This usually isn’t the case with dental Read More

Dentists: Dominate The Dental Market By Using Marketing Funnels

Have you ever been to McDonalds?   When you order a burger for example, doesn’t the staff always ask you “Would you like some fries with that?”.   This is called an upsell.   It is designed to increase value for you (since you get more stuff) by paying Read More